# Case Studies

> How cybersecurity, e-commerce, manufacturing, and IT-services teams turned events and outbound into booked pipeline with SalesMonk. The real numbers, attributed.

CUSTOMERS

# The numbers our customers **actually booked**

Event-led and outbound-led teams across cybersecurity, e-commerce, manufacturing, and IT services, with the pipeline, meetings, and efficiency numbers to show for it.

- [Book a Demo](/book-a-demo)

- [Calculate your event ROI](/tools/event-roi-calculator)

$400K

### Pipeline from one summit

US cybersecurity leader

2x

### Booth meetings at Etail USA

E-commerce SaaS

800%

### More meetings off event traffic

Increff

$6M

### Outbound pipeline in 5 months

IT-Services firm

FEATURED STORY

Sookti

## How Sookti reached the world's largest SIs and **Fortune 500 SAP buyers** at SAP Sapphire

### SAP ecosystem

### Events

### Enterprise SaaS

50+

### Meetings worked across the Sapphire motion

Global SIs

### World's largest IT-services firms reached

F500

### Fortune 500 SAP accounts reached

- [Read the full story](/case-studies/sookti-sap-sapphire)

MORE STORIES

## Different teams, **same playbook**

Events and outbound across manufacturing, retail, e-commerce, and IT services, fully attributed.

Sookti

50+ meetings with global SIs and Fortune 500 SAP buyers at Sapphire

50+ meetings

Events - SAP/ERP

- [Read story](/case-studies/sookti-sap-sapphire)

Increff

800% more qualified meetings off event traffic

$400K pipeline / mo

Events - Manufacturing

- [Read story](/case-studies/increff)

Nanoprecise

AI out-booked the in-house SDR team in month one

14+ meetings / mo

Outbound - Manufacturing

- [Read story](/case-studies/nanoprecise)

IT-Services firm

$6M pipeline and 4x meetings in five months

$6M pipeline

Outbound - SAP/ERP

- [Read story](/case-studies/it-services-4x)

Loyalty & engagement platform

Most leads came from events and turned into pipeline

$96K pipeline / mo

Events - Retail SaaS

- [Read story](/case-studies/loyalty-platform-events)

US cybersecurity leader

24+ meetings and $400K pipeline from one summit

$400K pipeline

Events - Cybersecurity

- [Read story](/case-studies/cybersecurity-events)

E-commerce storefront SaaS

2x meaningful booth meetings at Etail USA

15+ meetings / mo

Events - E-commerce

- [Read story](/case-studies/ecommerce-saas-events)

Contact-center SaaS

Founder-led sales to a $250K/month pipeline engine in 90 days

$250K pipeline / mo

Outbound - CX Tech

- [Read story](/case-studies/contact-center-saas)

CX automation platform

From 5 to 15+ qualified meetings a month with zero new hires

15+ meetings / mo

Outbound - CX SaaS

- [Read story](/case-studies/cx-automation-platform)

Mobile growth platform

From 2 to 13+ meetings a month across three markets

13+ meetings / mo

Outbound - AdTech

- [Read story](/case-studies/adtech-mobile-growth)

Virtual events platform

AI out-booked a 10-meeting-a-month SDR baseline in two weeks

15+ meetings / mo

Outbound - Event tech

- [Read story](/case-studies/virtual-events-saas)

Boundary

Outbound from scratch: $28K pipeline in 31 days

7 ICP meetings / 30 days

Outbound - Agency

- [Read story](/case-studies/boundary)

VOICES FROM THE FIELD

## What **revenue leaders** say

Real names, real numbers -- the operators who let us put their face to the result.

5

Cut our effort in half and 4x'd our conversions. It just runs.

![Mayank Kumar, Founder & CEO, Tangent.ai](https://images.prismic.io/salesmonk/aiQjSQeQX7-eW8Hx_mayank-kumar.jpg?auto=format,compress)

![Tangent.ai](https://images.prismic.io/salesmonk/aiQjRweQX7-eW8Hw_tangent-logo.png?auto=format,compress)

### Mayank Kumar

Founder & CEO, Tangent.ai

5

It feels like an extension of our own team, not a vendor we manage.

![Caroline Raffetto, Marketing, Lumber](https://images.prismic.io/salesmonk/aiQjSweQX7-eW8Hy_caroline-raffetto.jpg?auto=format,compress)

![Lumber](https://images.prismic.io/salesmonk/ah_75weQX7-eWpj6_BdS319YvLSnx0hwiPaHypCQ4bPU.png)

### Caroline Raffetto

Marketing, Lumber

5

Most of our pipeline last quarter traced back to events SalesMonk ran for us.

![Jubin Mehta, Head of Marketing, Capillary](https://images.prismic.io/salesmonk/aiQjTAeQX7-eW8Hz_jubin-mehta.jpg?auto=format,compress)

![Capillary](https://images.prismic.io/salesmonk/ah_7hAeQX7-eWpjK_31w4woki0smD0KgMTdFGkC1d7Y.png)

### Jubin Mehta

Head of Marketing, Capillary

MORE FROM THE FIELD

## More wins, **names withheld**

Some references asked to stay off the record. The companies -- and the numbers -- are real.

5

Our booth went from a stack of badge scans to a calendar of booked meetings.

![Increff](https://images.prismic.io/salesmonk/aiQgxgeQX7-eW8Hd_increff-logo.png?auto=format,compress)

### VP Marketing

Increff

5

The AI out-booked our own SDR team -- with no one new to hire or manage.

![Nanoprecise](https://images.prismic.io/salesmonk/aiQgxweQX7-eW8He_nanoprecise-logo.png?auto=format,compress)

### Demand Gen Lead

Nanoprecise

5

4x the meetings and $200K less SDR spend. The math wasn't close.

### Chief Revenue Officer

IT-Services firm

IN GOOD COMPANY

![Drivetrain](https://images.prismic.io/salesmonk/ah_9BAeQX7-eWpma_qowxvvtm8KxSOYS4fJit2IynkM.png)

### Drivetrain

![Capillary](https://images.prismic.io/salesmonk/ah_7hAeQX7-eWpjK_31w4woki0smD0KgMTdFGkC1d7Y.png)

### Capillary

![Acalvio](https://images.prismic.io/salesmonk/ah_9JAeQX7-eWpml_sZVtqtyyM1g6iqiPrsJgqFjoFi4.png)

### Acalvio

![Lumber](https://images.prismic.io/salesmonk/ah_75weQX7-eWpj6_BdS319YvLSnx0hwiPaHypCQ4bPU.png)

### Lumber

![Sookti](https://images.prismic.io/salesmonk/ah_8zQeQX7-eWpl2_olcU9JJ4SlpBlzvbpNm1VogUNI0.png?auto=format,compress)

### Sookti

![Wingify](https://images.prismic.io/salesmonk/ah_8LQeQX7-eWpko_fgb7kjXTyGcKsCJJYkJJ76II.png?auto=format,compress)

### Wingify

## Want to be the ne**xt story**?

Book a deep dive and we'll map your pipeline plan across events and outbound.

- [Book a Demo](/book-a-demo)

- [See pricing](/pricing)
