First-party recognition
Identifies returning visitors through emails already captured, linked form submissions, and cookie-based matching — the most accurate layer since the visitor volunteered their identity
Contact-level identification
Resolves individual visitor identity powered by RB2B and Vector.co — know the actual person on your site, not just their company
Account-level identification
Resolves the company behind anonymous visits using Clearbit, 6Sense, and Snitcher — works even when individual identity can't be determined
Real-time parallel waterfall
All identification layers fire simultaneously, not sequentially — every visitor is checked against every provider at once for maximum coverage and speed
Website Intent
See what identified accounts care about
Hot Account Alerts
Get notified when target accounts arrive
Signals
Layer on additional intent data from across the web
