# SalesMonk Templates

> Plug-and-play templates for outreach, event campaigns, follow-ups, and pipeline workflows -- built with ROI in mind.

- [Walk into your next event ready to build pipeline.](https://salesmonk.ai/templates/pre-event-preparation-checklist)
  Get your goals, target accounts, outreach, sales team, and tracking in place before the doors open. Use this checklist to turn event preparation into a clear set of actions.
- [Turn event meetings into sales pipeline.](https://salesmonk.ai/templates/field-marketing-playbook)
  Make your next event count. Learn how to use the exhibitor list, find the right buyers, book meetings before the show, and follow up with a plan to move deals forward.
- [Choose event swag people actually want to keep.](https://salesmonk.ai/templates/event-swag-playbook)
  Make thoughtful choices for your audience and budget. Get practical guidance on useful gifts, sustainable alternatives, personalization, logistics, and measuring what worked--plus examples from real teams.
- [Everything you need to capture at the event and how to make follow-ups feel like a breeze](https://salesmonk.ai/templates/event-follow-up-playbook)
  Leave your next event with more than a list of names. Learn the five things to capture before a conversation ends, so your team has the context to follow up with confidence.